01
The delivery
MATCHALAB delivered the clinic's website alongside booking and customer-support workflows. AI-assisted interactions help respond to enquiries and support the appointment journey, connecting the customer-facing experience to internal follow-up.
02
Operational reporting, not isolated campaign numbers
Acquisition reporting connects activity across Google Ads, Meta channels, and TikTok with booking and attendance records. Monthly reports help the clinic review source activity, appointment outcomes, and acquisition cost together.
Communication history can be linked to the relevant booking record. Any use of call recordings remains subject to the recording permissions, access, and retention requirements of the deployment.
03
The outcome
The clinic has a connected view of customer enquiries, scheduling, follow-up, and campaign performance, rather than treating website traffic and clinic activity as unrelated systems.